Catalogue packshot
Product on a neutral background with controlled light, materials and perspective.
Product CGI
CGI packshots and product visualizations
Product images created in CGI — from neutral catalogue views to staged scenes for brand communication.
Who it is for
For manufacturers, e-commerce teams, marketing departments and brands that need consistent product images without arranging every scene in a photography studio.
Scope
What the collaboration can include
Variants
Consistent views of colours, finishes or configurations of the same product.
Product scene
Staged frames for a campaign, website or sales materials.
Materials to get started
The required input depends on the project. Helpful materials include:
- a 3D model or documentation from which one can be prepared
- product reference photos and material details
- brand guidelines, colours and the intended lighting character
- a list of required views, formats and variants
Before starting a project
How should the deliverables be defined?
Specify where the visuals will be used: a website, online store, presentation or print. Include the number of views or animation duration, product variants, aspect ratios and required resolution. If you also need the 3D model or working files, mention this separately — they should not be assumed to be included with the renders.
What determines the price and timeline?
Assessing the scope requires the source materials, scene detail, number of views or animation duration and list of variants. Include your target date and identify which design decisions are already final. Pricing and availability need to be confirmed for the individual project.
How should feedback and revisions be organised?
Collect feedback on a specific version in one list, ideally with image annotations or animation timecodes. Distinguish material and lighting adjustments from changes to the design, geometry or storyboard. The number of rounds, their scope and changes after stage approval need to be agreed before work starts.
Send a short brief, available materials, the intended format and the timeline. This gives us a basis for defining the next step.
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